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Kochan & Company

Posts Tagged ‘casino advertising’

It’s Time to Be Social.

By Leslie Davis • Oct 21st, 2009 • Category: Casino Marketing

Right now, the most cost-effective way to communicate with your players is online. Sure, you have a website, but your website isn’t reaching out and updating your players on the latest jackpot or sending them special incentives to visit. Your website is passive, your customers have to find you. Email campaigns, text offers and social [...]



5 Strategies to Energize Your Casino Marketing

By Bob Kochan • Aug 27th, 2009 • Category: Casino Marketing

1. Upgrade your website. Your customers are looking for the best casino experience, and they are doing more research online. Make sure that your site is easy to navigate, is constantly updated with your current information, and allows your customers to do everything from making reservations to checking their point balances. Most of all, it [...]



Casino Branding with a French Accent

By Bob Kochan • May 7th, 2009 • Category: Casino Marketing

Late last year, we won a branding assignment that was a first for Kochan & Company: it required a translator! A former client, who knew we were the perfect agency for his new challenge, awarded us the business. As an agency owner, there is nothing better than getting that call from a past customer. [...]



KOCHAN & COMPANY’S CASINO JINGLES WIN SILVER DAVEY AWARDS

By Bob Kochan • Nov 12th, 2008 • Category: Casino Marketing, Kochan in the News

KOCHAN & COMPANY’S CASINO JINGLES WIN SILVER DAVEY AWARDS ST. LOUIS
(November 12, 2008)
Kochan & Company Marketing Communications recently won two Silver Davey Awards in the Music/Jingle Radio Specialty Category. The awards recognize the agency’s outstanding creative music/jingle work for Prairie Band Casino & Resort in Topeka, Kansas and Argosy Casino - Alton [...]