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Posts Tagged ‘st. louis ad agencies’

Bob Kochan on AMA Marketing Roundtable

By admin • Mar 30th, 2010 • Category: Advertising Articles, Kochan in the News

Kochan & Company President Bob Kochan will participate in tomorrow’s AMA Marketing Roundtable to discuss “In what ways is the client/ agency relationship changing/ evolving?” In this special edition of the St. Louis chapter’s Marketing Roundtable, Bob will be on a panel with other executives from St. Louis’ top ad agencies, PR and web development [...]



Are Ad Agencies Necessary?

By Leslie Davis • Oct 8th, 2009 • Category: Advertising Articles

The Association of National Advertisers (ANA) reported late last year 42% of advertisers nation-wide have set up in-house ad agencies to realize cost-efficiencies. According to this survey, in-house agencies are handling a variety of tasks, with 97% producing collateral materials, 66% working on brand identity and 62% designing online banner ads. The ANA also found [...]